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Business Development Executive

Bengaluru, KA, India
Department: Business Development
Location: Bengaluru (Work-from-office)
Company: TeraStay – Hospitality Growth Partners 

About TeraStay

TeraStay partners with independent hotels, resorts, homestays, and vacation rentals to help them grow through technology, digital marketing, revenue management, and operational support. With 15+ active clients in Karnataka, we are now expanding across India, helping standalone properties improve visibility, drive direct bookings, and create long-term sustainable growth.


Key Responsibilities

1. Lead Research & Target Profiling

  • Conduct deep research on standalone hotels, resorts, homestays, and villas across India.

  • Analyze property scale, pricing, digital presence, revenue indicators, OTA dependency, and online reputation.

  • Profile the right decision-makers (owners, directors, GMs) using digital tools, social platforms, and industry databases.

  • Build high-quality lead lists based on geography, property size, and business potential.

2. Outreach & Communication

  • Initiate communication via phone, email, WhatsApp, or LinkedIn.

  • Conduct high-impact discovery calls to understand property pain points in marketing, revenue, and operations.

  • Explain TeraStay’s tech-enabled growth model in a structured, consultative manner.

  • Set up and coordinate virtual meetings with the leadership team.

3. Virtual Meetings & Proposal Coordination

  • Join online meetings (Zoom/Google Meet) to present our offering and gather additional requirements.

  • Help in customizing proposals based on property size, challenges, and growth potential.

  • Ensure timely follow-ups and maintain warm engagement until closure.

4. Lead Nurturing & Content Support

  • Manage ongoing nurture cycles through:

    • Email marketing

    • WhatsApp drip messages

    • Sharing case studies, reports, and success stories

    • Coordinating content pieces with the marketing team

  • Track lead responses and adjust communication for maximum engagement.

5. CRM & Reporting

  • Update lead status, communication logs, and follow-up schedules in CRM/lead tracker.

  • Provide weekly reports on pipeline, conversions, challenges, and insights.

  • Share market intelligence to support strategy refinement.

Compensation: As per the industry standard + performance based incentive on deal closures.

Role Overview

The Business Development Executive (BDE) will play a pivotal role in TeraStay’s national expansion. This is a research-driven, insight-led, and communication-focused position. Instead of field travel, the role requires:

  •  Understanding standalone property challenges.
  •  Profiling target audiences (owners, GMs, decision-makers),
  •   Conducting structured lead research
  •  Initiating outreach, scheduling and conducting virtual meetings
  •  Nurturing leads through content, email marketing, and proposal communication.

Required Skills & Competencies
  •  Strong communication skills (English + any 1 regional language Mandatory)
  •  Strong communication skills (English mandatory; Hindi preferred).
  • Excellent research and data-gathering skills.
  •  Ability to understand hospitality business dynamics—especially digital marketing, branding, and OTA ecosystems.
  •  Confident in explaining tech-driven solutions to non-technical audiences.
  •  Ability to manage virtual meetings professionally
  •  Organized, process-driven, and consistent in follow-ups.
Education & Experience
  •   Bachelor’s degree in Business, Marketing, Hospitality, or related fields.
  •  2–3 years experience in business development, inside sales, research, or digital marketing roles. 
  •  Experience in hospitality, SaaS, or marketing agencies is an added advantage
  •  Certification in Digital Marketing or experience in handling ERP/CRM or sales system implmentation is a plus.

Success Indicators
  • Quality of lead research and accuracy of target profiling.
  • Number of qualified virtual meetings booked.
  • Conversion rate from outreach → meeting → proposal → partnership.
  • Effectiveness of nurture communication and follow-up discipline.
  • Contribution to TeraStay’s expansion across new states.
What We Offer
  • Competitive salary + strong incentives for partnership closures.

  • Opportunity to be part of a fast-scaling hospitality-tech brand.

  • Work closely with founders and senior leadership.

  • Training in digital marketing, revenue management, and hospitality technology.

  • Clear growth path toward Senior BDE / Business Development Manager roles.